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Insights for B2B tech content marketers, copywriters, and those who hire them...
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Rhys Wesley
Dec 11, 2021
8 min read
How content design can put your B2B tech content marketing into high gear
An introduction to the principles of content design and how they can help with B2B tech content marketing.
Rhys Wesley
Oct 31, 2021
6 min read
How to create and optimize the ultimate sponsored post on LinkedIn
Practical steps to align your LinkedIn target audience and sponsored post copy, and how to optimize your campaign over time.
Rhys Wesley
Oct 18, 2021
5 min read
What is Hero-Hub-Help - and why is it suitable for B2B tech?
An introduction to the Hero-Hub-Help content framework for a B2B tech context.
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