Insights for B2B tech content marketers, copywriters, and those who hire them...

Rhys Wesley

How to use Google’s E-A-T to crush your B2B content and maximize long-term growth

How to use Google’s E-A-T framework - expertise, authority, and trustworthiness, to maximize ROI of your content.

Varun Sharma

Eight tools B2B tech copywriters use to write professional copy

Key tools to help copywriters do their jobs better, including AI, analytics, SEO, and more.

Rhys Wesley

Three principles to get the most out of content distribution

Content distribution is a key unsung skill of content marketing. Here's why it's important, and how to do it effectively.

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